Process Evaluation Worksheet

Target of Question

Recruitment

Process-Evaluation Question

How were members of the Church made aware of the establishment of the Nutrition for A Healthful Life Program?

Method of Assessment for Question

Sign-in ‘sheet’- (electronic or hardcopy). Participants will be asked to provide their name AND identify how they heard about the program.

Resources Required

Church worship leader to verbally promote program as part of church announcements & inform congregants of sign-up sheet in church lobby or online.

Program team staff to provide sign-in sheet in the church lobby and work with Church administrator to ensure electronic sign-up is available on Church’s website.

Target of Question

Reach

Process-Evaluation Question

Of the [average] number of regular churchgoers, how many decided to enroll in the Program?

Method of Assessment for Question

Program team will obtain information from Church administrative staff about average number of church members who attend Sunday worship services.

Program team will compare the average attendance numbers with the number of Church members enrolling in the program.

Resources Required

Church administrative staff to identify Church attendance average.

Program team staff- will use that average to compare to Program enrollment numbers to identify interest level.

Target of Question

Fidelity

Process-Evaluation Question

How useful were the lessons in increasing nutrition literacy?

Method of Assessment for Question

Program team (Nutrition educator) will give a ‘pretest’ before the first lesson to establish baseline literacy.

Participants will hand in the pretest anonymously (no use of names).

Program team (Nutrition educator) will give a ‘posttest’ after the 3rd lesson (with same questions from pretest).

Participants will hand in the posttest anonymously (no use of names).

Program team (Nutrition educator) will compare pre- and post- test responses to determine if nutrition literacy has improved.

Resources Required

Program team (Nutrition educator) to compile 5-10 questionnaire based on information that will be covered in the first three nutrition education sessions. Questions will be in Likert/5-point-scale type format.

Target of Question

Context

Process-Evaluation Question

If nutrition literacy was increased, will a corresponding increase in participant self-efficacy be supported and promoted by an increase in food access (a new Farmer’s Market)?

Method of Assessment for Question

Program team to survey participants by questionnaire to determine if they self-report an increase in healthier food purchases based on closer access [to Farmer’s Market].

Resources Required

Program team to work w/ community vendors to determine if an increase in sales occurred over the six month period after Farmer’s Market opening.

Target of Question

Dose Delivered

Process-Evaluation Question

Did participation in the monthly education lessons increase or decrease in the first 90 days?

Would an online option increase participation?

Method of Assessment for Question

Comparison of attendance sheet in the 1st and 3rd classes.

Resources Required

Program team (Nutrition educator) collects and maintains attendance records.

Target of Question

Dose Received

Process-Evaluation Question

Did the participants access the program website between lessons for additional information and resources?

Method of Assessment for Question

Website analysis software will be used as method to track ‘hits’ to website.

Hardcopy infographic (designed by program team) replenishment will be monitored to determine how often members avail themselves of information at the physical location of the church.

Resources Required

Program team to acquire website traffic analysis tool to provide information on frequency of online visits to the Program’s website.

Target of Question

Recruitment

Process-Evaluation Question

*How were members of the Church made aware of the establishment of the Nutrition for A Healthful Life Program?

Explanation

This nutrition program will be the first of its kind in this church. The church’s promotion of the program, particularly when it is promoted by the Pastor, will be instrumental to the program’s success.

Target of Question

Reach

Process-Evaluation Question

*Of the [average] number of regular churchgoers, how many decided to enroll in the Program?

Explanation

This information will be helpful in assessing interest in the program. For example, if the average church attendance is 100 members and 20 members enroll in the program, that 20% provides a baseline measurement and can help justify the continuance of the program if the percentage of enrollment/participation increases over time.

Target of Question

Fidelity

Process-Evaluation Question

*How useful were the lessons in increasing nutrition literacy?

Explanation

A significant challenge among this target audience is their lack of science-based knowledge of nutrition. Increasing nutrition literacy will be key in their ability to make healthier choices.

Target of Question

Context

Process-Evaluation Question

*If nutrition literacy was increased, will a corresponding increase in participant self-efficacy be supported and promoted by an increase in food access (a new Farmer’s Market)?

Explanation

The participants’ learning what healthier choices look like and having access to those options are two different things. The Farmer’s Market will improve access, but to truly affect change, literacy and access will need to work synergistically.

Target of Question

Dose delivered

Process-Evaluation Question

*Did participation in the monthly education lessons increase or decrease in the first 90 days?

Explanation

If participation is increasing, then it likely means that program promotion is effective. However, if participation is decreasing, promotion efforts need to be reassessed; online activities/lessons/opportunities should be explored.

Target of Question

Dose received

Process-Evaluation Question

*Did the participants access the program website between lessons for additional information and resources?

Explanation

Analysis of website traffic can be instrumental in meeting the needs of participants who participate in-person as well as those who only access the information based on positive word-of-mouth from enrollees. Feedback from the website tracking tool gives the team an opportunity to assess level interest regarding certain topics based on the pages/information that receive the most traffic on the website.

REFERENCE:

Contendo I. (2015). Nutrition Education (3rd edition). Jones & Barlett Learning, LLC.